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TOP 20 HIGHEST PAID INSTAGRAM INFLUENCERS




Hey there, it gives us so much joy to write to you about another exciting topic titled: top 20 highest paid Instagram influencers.

For starters, we'll like to state that the influencer marketing industry is estimated to hit 10 billion dollars this year.

Sounds like a dream?

Well, that's a reality, and some successful influencers are already making massive money online.

Our focus in this article is Instagram - the platform of choice for influencer marketing in 2020.

An influencer marketing report from Benchmark Report reveals that Instagram usage has skyrocketed 10X over the past five years.

As of June 2018, it has already exceeded 1 billion daily usages and is quickly only its way to a second billion.

Due to Instagram's popularity, many influencers now charge a considerable amount of money for their engagement and followers.

Though the micro and nano-influencers might share some promotional and sponsored posts for a few hundred dollars, the top influencers and celebrities usually charge thousands of dollars for a single Story or post.

At some point, almost all marketers and brands have worked with influencers or even plan to. Also, most brands prefer to work with smaller influencers that are more affordable and authentic.

However, if you have a huge budget and want to reach out to millions of people in a single post, then you can consider working with this set of rich Instagrammers.

No one can beat the influence and power of a celebrity or even think of matching their follower base.

You might want to ask, but who are these highest paid Instagram influencers and how much do they make?

Don't worry.

In this article, we'll discuss the 20 rich Instagram influencers who you can work with to reach millions of people.

That said, let's get into a more interesting section.

 

HIGHEST PAID INSTAGRAM INFLUENCERS


highest paid instagram influencer

KYLIE JENNER


Kylie Jenner is one of the most famous members of the Jenner/Kardashian family. She's sister to Kendall Jenner and half-sister to Kourtney Kardashian, Brody Jenner, Brandon Jenner, Rob Kardashian, Khole Kardashian, and Kim Kardashian.

She earns an estimated $1.26 million per sponsored post on her Instagram, and this makes her one of the highest-paid Instagram influencers on social media.

In 2017, Forbes placed Kylie on its Celebrity 100 list, making her the youngest on the list. As of March 2019, she was listed as the world's youngest self-made billionaire.

highest paid instagram influencer

ARIANA GRANDE


Ariana Grande is an award-winning songwriter, actress, and singer whose music video has received more than 30 billion streams across all social media and music apps.

She earns an estimated $0.99 million per sponsored post. Ariana has tasted so many successes and also won three American Music Awards, one BRIT Award, One Granny Award, Two MTV Video Music Awards, and three MTV Europe Awards.

In 2018, She was named as the Woman of the Year by Billboard.

highest paid instagram influencer

CRISTIANO RONALDO


Cristiano Ronaldo is one of the most famous footballers in the world, and any football lover will easily recognize his name.

For the benefits of those who don't know about sports, Cristiano Ronaldo is a skilled Portuguese player who captains the Portugal national team and also plays as a forward for Juventus.

He earns an estimated $0.97 million per sponsored post, and this makes him one of the highest-paid Instagram influencers.

Just like most professional athletes, Cristiano might as well be interested in a sponsorship deal- for a high price, though.

highest paid instagram influencer



KIM KARDASHIAN WEST


Kim is an entrepreneur, actress, model, and social media influencer who gained attention as a stylist and friend of Paris Hilton.

She became popular after being featured in a T.V. series (titled Keeping Up with the Kardashian) alongside her siblings.

Kim earns an estimated $0.91 million per sponsored post, and she has a high level of engagement on social media. Additionally, her relationship and marriage to Kanye West added to her exposure.

highest paid instagram influencer

SELENA GOMEZ


Selena is a Spanish actress and singer who has a massive and global fan following on Instagram. She's a social media superstar and has been among the most famous Instagrammers for years.

She earns an estimated $0.88 million per sponsored post. Additionally, Selena has broken the norms that high-ranking influencers don't get a high engagement rate on their posts. On average, she gets around a 2.6% engagement rate on her Instagram posts.

Selena is usually seen recommending lifestyle, fashion, and beauty brands. In late October 2018, she was the influencer with the highest followers in the world. Though, Cristiano later became the most followed Instagram influencer in the world.

highest paid instagram influencer

DWAYNE JOHNSON


Dwayne, generally referred to as "The Rock," is a Hollywood star who became famous because a wrestler in the WWE TV show.

He's also an American actor and producer earning an estimated $0.88 million per sponsored post.

Dwayne is generally considered as the perfect celebrity influencer for health and fitness brands because of his solid build and role in action movies.

Considered as one of the highest-paid influencers, Dwayne has played leading roles in several films. Though, his most successful is when he acted as Luke Hobbs in "The Fast and Furious" franchise.

highest paid instagram influencer

BEYONCE KNOWLES


Beyoncé Knowles is everything a person can be- an entrepreneur, actress, singer, dancer, director, model, producer, and songwriter.

She earns an estimated $0.78 million per sponsored post, and her popularity was majorly due to her partnership with Destiny's child. Though the partnership broke up in 2006 and Beyoncé has since then built a successful career.

Beyoncé has 60 million records with Destiny's child and over 100 million records globally as a solo artist. She's won several Grammy Awards and is one of the most voted women in the award's history.

highest paid instagram influencer

TAYLOR SWIFT


Taylor Swift is a songwriter and singer with a global fan base and several record-breaking singles.

She earns an estimated $0.74 million, and this makes her one of the highest-paid Instagram influencers.

Taylor has 150 million single downloads, and she has sold more than 50 million albums. Additionally, she has received one Emmy, 10 Grammys, 12 Country Music Association Awards, and 23 Billboard Music Awards. She also holds 6 Guinness World Records.

highest paid instagram influencer

NEYMAR DA SILVA


Neymar, popularly known as Neymar Jr., is a professional footballer who plays for the Brazilian national team and as a forward for Paris Saint-Germain.

He earns an estimated $0.72 million per sponsored posts, and this makes him one of the highest-paid Instagram influencers.

Neymar is a recent phenomenon that has quickly risen to fame. He's now even counted among the legends like Ronaldo and Messi.

He's an excellent option for fitness and sports brands who are looking for a star to recommend their brand.

highest paid instagram influencer

JUSTIN BEIBER


Justin Bieber is another social media influencer who has made it to the list, mainly because of his massive follower base. He's a Canadian singer, songwriter, and rapper who continues to spread a massive influence with his loyal fans.

He earns an estimated $0.72 million per sponsored posts, and even though it's been long since he released a song, Justin still has many collaborations and deals with high-end brands.

Justin is an influencer of choice for brands that want to reach out to a global fan base.

highest paid instagram influencer

NICKI MINAJ


If there's any social media influencer popularly known for her several characters and talents, then it's Nicki Minaj.

She's a famous actress, model, songwriter, singer, and rapper and has won several awards for her music, including 11 BET Awards, four MTV Video Music Awards, and six American Music Awards.

Nicki earns an estimated $0.65 million for every sponsored post, and she has had 10 Grammy award nominations.

She's usually seen recommending luxury brands or mentioning them in her Instagram posts.

highest paid instagram influencer

LIONEL MESSI


Lionel Messi is an Argentine footballer who captains both the Argentina national team and Barcelona. If you're a football fan, then you must have heard of this professional star – he's one of the most famous footballers of all time.

Many people consider him the best player in the world, while some see him as the greatest player of all time.

He earns an estimated $0.64 million and has done numerous brand endorsements, not limited to those in the fitness and sports categories.

Messi is the highest goal scorer in Europe's top five leagues, La Liga and other goal-scoring records. He has scored more than 680 senior career goals for country and club.

highest paid instagram influencer

KENDALL JENNER


Kendall Jenner is a model and part of the T.V. series (titled Keeping Up with the Kardashian) alongside her siblings.

She earns an estimated $0.61 million, and this makes her one of the wealthiest Instagrammers. Kendall has worked with several reputable and well-known brands like Estee Lauder and Victoria's Secret. She has also done several cover shoots and editorials for international Vogue editions and LOVE.

Her popularity and massive social media following keep landing her paid collaboration opportunities.

highest paid instagram influencer

KHLOE KARDASHIAN


Khloe Kardashian is another socialite and businesswoman from the Jenner/Kardashian family. She works with Kylie's beauty brand and usually designs several fragrances and collections. Additionally, she also co-founded an apparel brand named Good American.

She earns an estimated $0.59 million per sponsored post and also considered as one of the highest-paid Instagram influencers on our list.

highest paid instagram influencer



KEVIN HART


Kevin Hart is a producer, stand-up comedian, and American actor who has featured in numerous T.V. shows and movies, including "Modern Family" and "Jumanji." He has a substantial follower base and also active on Instagram.

He earns an estimated $0.48 million per sponsored post, and as a celebrity, Kevin is often seen designing his collections for several brands.

highest paid instagram influencer

BILLIE EILISH


Billie is a social media influencer who does wonder even with a comparatively small number of followers. Though a lot of people would love influencers with over 50 million followers, we place her in the same class as those with over 100 million followers.

She's a songwriter, American singer, and one of the highest-paid Instagram influencers who gained a following after releasing "Ocean Eyes" on SoundCloud.

Billie is popularly known for her 2019 single titled "Bad Guy" – the release was featured among Billboard's Hot 100.

The influencer has nominated for six different Grammy Awards, including Album of the Year, Song of the year, Record of the Year, Best New Artist and. All these happened when Billie was 17.

highest paid instagram influencer

ZENDAYA


Zendaya is an actress and singer who began her career as a backup dancer and child model. At a later phase of her life, she featured in the Disney Channel sitcom titled "Shake it Up," and this made her more popular.

Within the space of three years (2015 to 2018), Zendaya produced and featured in K.C. Undercover as K.C. Cooper. Fast forward to 2019; she took up the lead role in the HBO drama series titled "Euphoria." She also acted as Michelle (M.J.) in recent Spiderman Movies.

highest paid instagram influencer



SHAWN MENDES


Shawn is a Canadian model, songwriter, and singer whose fame began after he posted song covers on Vine. Afterward, he caught the attention of Island Records A&R Ziggy Charlton and artist manager Andrew Gertler.

At the moment, Shawn has headlined three world tours and released three studio albums.

His first album was listed among Billboard's top 200, and he was youngest ever to achieve such. In 2018, time recognized him as one of the most influential people in the world.

highest paid instagram influencer



CARDI B


Cardi B, whose real name is Belcalis Marlenis Almanzar, is an American T.V. personality, actress, songwriter, and rapper.

She rose to fame after her video, and posts became viral on Instagram and Vine. Afterward, she became one of the presenters on the Love & Hip Hop: New York television series.

Cardi B is listed amongst Billboard's top 100 for three consecutive times, and she's the only female to achieve such multiple songs on the chart. Her first studio album titled "Invasion of Privacy" came top on the Billboard 200.

highest paid instagram influencer

DRAKE


Drake, popularly known as Aubrey Drake Graham, is a Canadian businessman, actor, producer, songwriter, singer, and rapper who initially gained recognition as an actor on the T.V. series called Degrassi: The next generation in 2007.

Afterward, he left the series and began a career in music. Fast forward to today, Drake is now one of the world's best-selling music artists.

He has sold over 170 million records, and the Recording Industry Association of America (RIAA) ranks him as the world's highest-certified digital singles artist. In the history of Billboard's Hot 100, Drake has the most charted song.

 

CONCLUSION


We've now come to the end of this article. Stay tuned for more updates!

We were able to outline some of the highest-earning Instagrammers with massive recognition and follower base. When you work with any of these influencers, you can reach millions of people with just a single post.

So, if that's your goal and you have the budget, then you can go ahead and collaborate with them.

Also, you can hand over this article to anyone that has been looking for answers to questions like how much are Instagram influencers paid per post, how much is Instagram influencer shoutout cost, or even Instagram influencer earnings per post.

In the meantime, we'll love to hear from you.

What are your thoughts on these highest-paid Instagram influencers? How and why do you think brands should work with them? Please drop your views in the comments section below.


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